Wolves Partner for PEAK Performance
The Joondalup City Wolves, Western Australia’s destination of choice for Basketball, is proud to announce the establishment of a new partnership with PEAK Sport Australia.
PEAK have been supporting Australian Basketball for over 11 years as the Official Apparel Partner of Basketball Australia, from the grass roots of the Aussie Hoops program, all the way to the elite level of the Boomers and Opals.
This year PEAK released the Delly1, the signature shoe for NBA Champion Matthew Dellavedova.
The Wolves will be retailing the Delly 1 range via their new online store, offering the product direct to their large membership and thanks to this new and exciting partnership with PEAK, Wolves members will have access to Delly’s personally designed range.
Further, the club’s SBL athletes will have access to PEAK footwear, as brand advocates and ambassadors for the range. The Wolves were identified by PEAK as a natural partner in the Basketball mad WA market, a true growth story with a large and professional retail presence.
PEAK Sport Australia Partnership Manager Craig Campbell caught up with Wolfpack Media to outline the partnership.
“PEAK Sport Australia has embarked on a growth journey, and we are selecting high-quality, professional organisations to share this journey with us.
The Joondalup Wolves met this criteria soundly, and we look forward to a long and successful partnership with them, as many Wolfpack athletes of all ages and genders gain an edge in the Delly 1 range” Campbell said.
Joondalup Wolves CEO Cameron Britt detailed the club’s excitement in forming ties with such a reputable and growing sports brand.
“We feel very privileged to be identified as a partnership target for PEAK Sport Australia’s footwear range. PEAK are on their own brand and market growth strategy, which aligns neatly to that of the Wolves and our bold aspirations.
Our Men’s SBL team have been in the Delly 1 range for a few weeks now and are loving the look and feel, and we look forward to extending this more broadly to all sections of our membership via our retail channels very soon” Britt said.
The Delly 1 range, in both youth and adult sizes and multiple styles, will feature on the Wolfpack’s online retail store www.wolfpackwear.com.au in the coming weeks.
STAY TUNED Wolfpack !
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