AFL NSW/ACT joins forces with BLK

AFL NSW/ACT is delighted to announce it has entered into a long-term partnership with worldwide sporting apparel manufacturer BLK (Beyond Limits Known).

The deal will begin in 2015 and run for three years, with BLK set to provide all apparel for programs run by AFL NSW/ACT, including Talent, Indigenous, Multicultural, Female and general staff apparel.

The agreement also sees BLK secure naming rights to the AFL Sydney competition, encompassing six senior men's, two senior women's, and two U19 divisions.

BLK, formerly known as Kooga, has been expanding its AFL footprint significantly, with the brand set to kit out six AFL clubs in 2015, more than any other apparel provider.

The Adelaide Crows, Brisbane Lions, Gold Coast SUNS, GWS GIANTS, Richmond Tigers, and Western Bulldogs will all wear BLK next year.

AFL NSW/ACT General Manager Craig Bolton welcomed the new partnership.

"BLK is a great brand with a huge presence in the worldwide sporting apparel market and an increasingly large footprint in the AFL," Bolton said.

"AFL NSW/ACT is delighted to enter into this agreement with BLK.

Pictured: AFL NSW/ACT General Manager Craig Bolton with BLK NSW State Manager Tom Chester.


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