XBlades announced as AFL Sydney naming rights partner for 2017
We are pleased announce that the new AFL Sydney naming rights partner is XBLADES, an Australian company best known for its football boots and also more recently for its elite apparel. The company has recently signed deals with the GIANTS, St Kilda and the Gold Coast Suns to provide these clubs with their branded apparel.
As part of the sponsorship, XBLADES will be supplying AFL Sydney with the on-field and off-field apparel for both the men’s and women’s representative teams and will also be supplying the AFL Sydney umpires with their apparel. Going forward the competition will now be known as “XBLADES AFL Sydney”.
XBLADES Australia CEO Leighton Richards said, ‘XBLADES is very excited with the newly formed partnership with AFL NSW/ACT. As the AFL continues to invest heavily in these two regions, which have recently produced some of the most talented emerging athletes in the system, it is ideal for our brand’s expansion back in to the AFL; from grass roots to the elite level. We are looking forward to supporting XBLADES AFL Sydney – the largest AFL senior league in NSW/ACT – as it continues its impressive growth and development.’
Sam Graham, CEO at AFL NSW/ACT said, ‘XBLADES are a trusted and respected Australian company with strong links to the AFL. We’re thrilled that they’ve come on board to support XBLADES AFL Sydney and to provide high quality apparel to our talent and player programmes and staff based across NSW and the ACT.’
For more information please visit xblades.com.au