FFSA Brand local PlayStation 4 NPL

Football Federation SA (FFSA) is pleased to provide details to the Football public with the strategy adopted for the PlayStation 4 National Premier League (NPL) South Australia.

FFSA is committed to focusing on the promotion of local football and has established a number of partnerships for the 2016 season, along with developing a consistent brand for the PlayStation 4 NPL in South Australia.

The brand has been established to provide a consistent approach to the promotion of Football in South Australia as well as to provide clubs with the opportunity to elevate player profiles with in their communities, in turn raising the overall profile of the League and sport with in the state.

All PlayStation 4 National Premier League, State League and Women’s National Premier League clubs will receive the materials and tools to continue the consistency of the brand through out the season, thereby increasing exposure and awareness.

Additionally, FFSA has established partnerships with The Advertiser and Messenger Press, Triple M radio, local community radio stations and will continue to stream live, one feature game per week via nplsa.com.au.

FFSA Chief Executive Officer Michael Carter noted that generating interest and increasing the awareness of our local game is a major focus of the organisation.

“The PlayStation 4 National Premier League is an excellent competition that is underestimated. Creating a brand, profiling players within each NPL Club and establishing media partnerships will lift the profile and create a connection amongst the community and encourage the support the states highest level of competition.”

The PlayStation 4 National Premier League South Australia begins this coming Friday 26 February and continues through out the weekend, concluding on Sunday with newly promoted side Adelaide United facing 2015 Grand Final runners up, Adelaide Blue Eagles at Elite Systems Football Centre, kick-off 5:00pm.

The official launch of the 2016 Season for the PlayStation 4 National Premier League South Australia will be held at Henley Square, Henley Beach at 6:00pm with all members of the public encouraged to attend.

For full season fixtures click HERE – follow the PlayStation 4 NPL South Australia on Facebook HERE

Examples of the branding can be seen below and across the League this season.

 




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